Prices in GBP. Verified monthly. Always check the provider's site for the latest.
Pros & cons
HeyGen
Pros
+SOC 2 Type II certified with a dedicated Data Protection Officer
+175 languages with AI lip-sync — broadest language support in category
+Free tier includes 3 videos and a custom digital twin
+API access from Creator tier for workflow automation
Cons
−Uses user content to train models by default — opt-out required
−Credit costs for Avatar IV/V are 20× higher than Avatar III
−Business tier at £117/mo is expensive for smaller teams
Fathom
Pros
+Free tier includes unlimited recordings and AI summaries — no credit or time limit
+Business tier auto-syncs meeting outcomes to CRM fields — no manual entry required
+DPA available (fathom.ai/dpa) and BAA for HIPAA — structured data handling programme
+Team and Business tiers include deal insights and coaching metrics for sales teams
Cons
−Trains on de-identified user data by default — opt-out required in account settings
−GDPR and SOC2 not explicitly confirmed on accessed official pages
−Meeting-focused only — not a general-purpose productivity or writing tool
Our take— HeyGen wins
Based on our comparison of published pricing, features, and compliance data, HeyGen scores 8.0/10 to Fathom's 7.5/10. HeyGen pulls ahead with GDPR compliance and SOC 2 certification. Fathom stays close but doesn't lead on any single attribute here. Pick HeyGen if GDPR compliance matters; Fathom is the pick if it doesn't.