Prices in GBP. Verified monthly. Always check the provider's site for the latest.
Pros & cons
Adobe Firefly
Pros
+Trained only on licensed and public domain content — safe for commercial use by design
+Free tier resets daily — usable at no cost with no credit card
+Integrates with Photoshop, Illustrator, and Adobe Express
+API access available for enterprise workflow integration
Cons
−GDPR and SOC2 compliance not confirmed on officially accessed pages
−Standard credits (2,000/mo) can deplete quickly with frequent video or high-res use
−Full feature depth requires a paid Adobe Creative Cloud subscription
Fathom
Pros
+Free tier includes unlimited recordings and AI summaries — no credit or time limit
+Business tier auto-syncs meeting outcomes to CRM fields — no manual entry required
+DPA available (fathom.ai/dpa) and BAA for HIPAA — structured data handling programme
+Team and Business tiers include deal insights and coaching metrics for sales teams
Cons
−Trains on de-identified user data by default — opt-out required in account settings
−GDPR and SOC2 not explicitly confirmed on accessed official pages
−Meeting-focused only — not a general-purpose productivity or writing tool
Our take— Adobe Firefly wins
Based on our comparison of published pricing, features, and compliance data, Adobe Firefly scores 8.1/10 to Fathom's 7.5/10. Adobe Firefly pulls ahead with multi-factor authentication and a no-training-on-your-data policy. Fathom stays close but doesn't lead on any single attribute here. If multi-factor authentication matters, go Adobe Firefly; if it doesn't, Fathom.