Prices in GBP. Verified monthly. Always check the provider's site for the latest.
Pros & cons
Luma Dream Machine
Pros
+GDPR compliant with EEA/UK data rights (access, correction, deletion)
+High cinematic video quality from both text and image prompts
+Third-party model access alongside native Luma models
+Team and Enterprise plans available for larger organisations
Cons
−No free tier — entry starts at £24/mo (annual billing)
−Uses user content to train AI models
−SOC2 not confirmed from official sources
Sudowrite
Pros
+Explicit commitment to never training on user manuscripts — confirmed on pricing page
+Specialised fiction tools: character generation, outline, scene expansion
+Claims no rights over user content or generated output
+30+ language support across all plans
Cons
−No free tier — paid plans only
−GDPR and SOC2 not confirmed from official sources
−Fiction-only focus — not suited for marketing copy, email, or business writing
Our take— Luma Dream Machine wins
Based on our comparison of published pricing, features, and compliance data, Luma Dream Machine scores 7.6/10 to Sudowrite's 7.1/10. Luma Dream Machine pulls ahead with GDPR compliance. Sudowrite counters with a no-training-on-your-data policy. Pick Luma Dream Machine if GDPR compliance matters; pick Sudowrite if a no-training-on-your-data policy matters.