Prices in GBP. Verified monthly. Always check the provider's site for the latest.
Pros & cons
ChatGPT
Pros
+Largest plugin and integration ecosystem
+Excellent at coding and analysis
+GPT-4o handles images and voice
+Widely supported across third-party tools
Cons
−Trains on data by default — opt-out required
−Pricing higher than some alternatives
−Can be inconsistent on complex reasoning
HeyGen
Pros
+SOC 2 Type II certified with a dedicated Data Protection Officer
+175 languages with AI lip-sync — broadest language support in category
+Free tier includes 3 videos and a custom digital twin
+API access from Creator tier for workflow automation
Cons
−Uses user content to train models by default — opt-out required
−Credit costs for Avatar IV/V are 20× higher than Avatar III
−Business tier at £117/mo is expensive for smaller teams
Our take— ChatGPT wins
Based on our comparison of published pricing, features, and compliance data, ChatGPT scores 8.7/10 to HeyGen's 8.0/10. ChatGPT pulls ahead with a no-training-on-your-data policy. HeyGen stays close but doesn't lead on any single attribute here. If a no-training-on-your-data policy matters, go ChatGPT; if it doesn't, HeyGen.