Prices in GBP. Verified monthly. Always check the provider's site for the latest.
Pros & cons
ChatGPT
Pros
+Largest plugin and integration ecosystem
+Excellent at coding and analysis
+GPT-4o handles images and voice
+Widely supported across third-party tools
Cons
−Trains on data by default — opt-out required
−Pricing higher than some alternatives
−Can be inconsistent on complex reasoning
Adobe Firefly
Pros
+Trained only on licensed and public domain content — safe for commercial use by design
+Free tier resets daily — usable at no cost with no credit card
+Integrates with Photoshop, Illustrator, and Adobe Express
+API access available for enterprise workflow integration
Cons
−GDPR and SOC2 compliance not confirmed on officially accessed pages
−Standard credits (2,000/mo) can deplete quickly with frequent video or high-res use
−Full feature depth requires a paid Adobe Creative Cloud subscription
Our take— ChatGPT wins
Based on our comparison of published pricing, features, and compliance data, ChatGPT scores 8.7/10 to Adobe Firefly's 8.1/10. ChatGPT pulls ahead with GDPR compliance and SOC 2 certification. Adobe Firefly stays close but doesn't lead on any single attribute here. Pick ChatGPT if GDPR compliance matters; Adobe Firefly is the pick if it doesn't.